Agency analytics: the best metrics to track for your agency using FreshBooks

Understanding key metrics in your service agency might be the difference between hopping on that jet to land your next client or going out of business.

From AGI growth (and what AGI is) to comparing your acquisition cost to client lifetime value, Sean walks you through the FreshBooks agency executive template found in Malartu.

Curious to know more about FreshBooks for your firm? Check out their new Accounting Professionals Program.

Sean from Malartu runs through the FreshBooks agency executive template board.

The data

Source: FreshBooks

Construction: Built without code on Malartu

Time to build: 10 seconds

Time to build from data integration*: 20 seconds

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